Course Overview!

The Bachelor of Arts/Bachelor of Science in Communication Studies with a concentration in Advocacy and Public Communication is a four-year undergraduate program at Ball State University. This program focuses on developing students' abilities to craft persuasive messages, analyze communication strategies, and advocate for social change. Students learn to understand audience psychology, critique existing communication narratives, and create effective campaigns to influence public opinion and promote ethical societal transformation. The curriculum emphasizes critical thinking, research methodologies, and the ethical implications of advocacy and public communication. Graduates will possess the skills necessary to work in various fields, such as campaign management, non-profit organizations, and public relations.

Course Structure

The course structure is not explicitly detailed but encompasses a broad range of communication studies. The program includes coursework on message construction, audience analysis, persuasive techniques, media effects, social movements, and ethical considerations within advocacy. Students will engage in critical analysis, research projects, and potentially hands-on experiences to develop their communication skills and advocacy capabilities. The specific course titles and breakdown are absent from the available text but are certainly present given the four-year duration and diverse skillset development.