Course Overview!

The Master of Business Administration (MBA) program at APU is designed to equip students with advanced business skills, digital competencies, and analytical capabilities to excel in today's dynamic business environment. The curriculum integrates business intelligence, data analytics, and technology management modules, preparing graduates to become effective leaders. The program offers both full-time (1+ years) and part-time (2-3 years) options, catering to working professionals. Students can opt for a dual degree with De Montfort University (DMU), UK, and a Chartered Management Institute (CMI) qualification in Strategic Management and Leadership Practice. The MBA program emphasizes practical application, problem-solving, independent learning, and effective communication, developing versatile and adaptable professionals ready for various managerial roles globally. It focuses on contemporary business theory, research, and practice, preparing students to address complex global issues and lead in diverse organizational settings.

Course Structure

The MBA program consists of 13 coursework modules, including a research methodology module, and a final project. Non-business students may need to complete prerequisite modules in Managing People, Understanding Customers, Managerial Finance, and Business Environment & Strategic Planning. Core modules include Organisational Behaviour, Technology Management, Managerial Economics, Global Strategic Management, Accounting & Finance for Managers, Statistical Decision Making, Human Resource Management, Flourishing in the Workplace, Entrepreneurship, Research Methodology, Digital Marketing Tools and Trends, Business Ethics & Corporate Responsibility, and Managing Organisation. The final project involves conducting research applicable to both academic and industry contexts, potentially resulting in an academic paper, consultancy report, or case history.